Thứ Hai, 28 tháng 11, 2011

The fall and fall of Tiger Woods

Tiger Woods has now fallen outside the top 50 in the World Golf Rankings.   OK, its only just, he is currently ranked #51 but its the first time he has been outside the top 50 since October 13 1996.  And Woods is not in the form that would see him getting back into the Top 50 anytime soon.  Woods hasnt played since missing the cut in the USPGA, but returns to competitive action this week.
From a marketing perspective, its no surprise that Tiger Woods was selected as a Captains Pick in the US Presidents Cup team, because its certainly not on current form.  Players like Rickie Fowler, Ryan Moore, Brandt Snedeker and Keegan Bradley are all ranked higher than Woods and have better form, yet were overlooked.
Woods will bring specatators to the course, and increase TV viewers, but do they want to see Woods knocked out of matches 6&5?  Hopefully this isnt the case, and something sparks the Tiger back to life.

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